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Grumpy Cat is not a fan of SXSW

Grumpy Cat made an appearance at SXSW, and she was even grumpier than usual.


Fernando Alfonso III

Internet Culture

Posted on Mar 9, 2013   Updated on Jun 1, 2021, 10:13 pm CDT

Everyone is excited to be in Austin. Except for Grumpy Cat.

The Internet’s beloved cat, named Tardar Sauce or “Tard” for short, was at South By Southwest’s Interactive festival Thursday as part of a promotion for Friskies cat food.

While Tard can’t help but look grumpy because of feline dwarfism, the kitty was not happy to be under the hot camera lights.

“She’s very calm,” Tard owner Bryan Bundesen told the Austin Chronicle. “She likes confined spaces, so when she’s in her carrier she’s super-calm and just goes to sleep. She travels well.”

Artist duo Mr. GIF paid a visit to the web’s grumpiest kitty to capture the following GIF.

GIF by Mr. GIF

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*First Published: Mar 9, 2013, 8:55 pm CST