Twitter/Fox Sports

This Brazilian soccer player popping a balloon is the perfect metaphor for life

The World Cup moment is now a meme.


David Britton

Internet Culture

Published Jun 18, 2018   Updated May 21, 2021, 1:14 pm CDT

When a large red balloon floated out onto the field during one of the opening games of the World Cup yesterday, goalie Alisson Becker of Brazil wasn’t going to let it delay the action. Becker, better known to fans simply as Alisson, nonchalantly popped the balloon, picked up the pieces, and got back to business. It seems like the logical thing to do, but somehow it has captured the Internet’s imagination and has become a meme literally overnight.

Maybe it’s the bright colors, maybe it’s the authority with which Alisson ends the balloon’s short life, or maybe it’s the fact that it’s so easy to see the situation as a metaphor. Whatever the case, people quickly embraced the image, and it’s rapidly spreading across Twitter.

And someone really cranked it up a notch by creating this .gif that reverses the whole situation.

For what it’s worth, the game ended in a tie, with Switzerland and Brazil each scoring one goal. Not the outcome either team was hoping for, but they still fared better than the balloon.

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*First Published: Jun 18, 2018, 3:07 pm CDT