tomi lahren alaska airlines twitter

Photo via Taomás Del Coro/Flickr Tomi Lahren via Tomi Lahren/Twitter Remix by Jason Reid

Tomi Lahren gets owned by an airline after she complained about service

They claimed it was an accident, but was it?


David Covucci

Internet Culture

Published Jun 5, 2017   Updated May 23, 2021, 4:13 am CDT

In this dystopian, pre-apocalyptic, post-capitalist twist on modernity we are collectively suffering through, there is perhaps no populace who bears the brunt of it more than social media managers for airlines.

Subject to the scorn, ridicule, and demeaning tweets of pissed-off travelers who already feel abused and fleeced, these humble behind-the-scenes tweeters maintain a state of Zen-like calm regardless of what is thrown their way.

Can you blame them for wanting to cut loose a little bit?

That’s what the person (Ryan), behind Alaska Airlines’ Twitter account did when noted media commentator Tomi Lahren complained about her experience.

Again, there’s not much that a social media manager can do. A person is clearly pissed, doesn’t cite any sort of remediable problem, but nonetheless feels the need to tweet it.

This time, Alaska Airlines apparently fought back.

Why did that random interaction rack up 18,000 likes? Because it was (perhaps indirectly) a reference to one of the internet’s most notorious beefs, between Lahren and rapper Wale.

(Long story short: He intentionally mispronounced her name in a song, she called him “Whale,” he mispronounced her name again, and Twitter ate it up.)

Everyone online LOVED this.

It even made its way to Wale himself.

Unfortunately, another social media manager chimed in, calling it an accident.

To which…

A thankless job, indeed.

Share this article
*First Published: Jun 5, 2017, 12:51 pm CDT