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The rise and fall of Twitter’s blue tick

‘This MF paid for Twitter.’

On Mar 30, 2023 by Charlotte Colombo

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How are creators adapting to Pinterest’s collage-making app Shuffles? We spoke to a ‘Super Shuffler’ to find out

‘I saw it as almost this last corner of creativity on the internet.’

On Mar 21, 2023 by Catherine Shuttleworth

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The ‘Tumblrification’ of social media

TikTok and Twitter are starting to feel a lot like Tumblr.

On Jan 5, 2023 by Charlotte Colombo

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‘There is a shift taking place’: The rise of the influencer-worker

More and more creators are opting to keep their day jobs.

On Dec 29, 2022 by Eve Upton-Clark

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Amid slashes to advertising budgets, creators are preparing for a looming recession

'These budget cuts may affect my life as a creator just as they would affect any other employee.'

On Dec 29, 2022 by Alexandra Bower

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Twitter isn’t dead: What happened to platforms hailed as the alternative?

Here's what creators need to know about Hive Social and Mastodon.

On Dec 14, 2022 by Catherine Shuttleworth

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TikTokers are obsessed with the Koopa Troopa dance trend

One of Mario’s most famous, and abused, enemies went absolutely viral on the app.

On Nov 21, 2022 by Steven Asarch

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‘I do not get the brand deals, media coverage, and opportunities most influencers get’: Transgender creator of ‘Christian Girl Autumn’ trend speaks out amid ‘financial struggles’

'It’s frustrating knowing that I have impacted pop culture in many ways, yet I never reaped any financial benefits from it.'

On Nov 15, 2022 by Charlotte Colombo

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Sitcom star Valerie Bertinelli changes name to Elon Musk on Twitter to retweet left-leaning posts, sparking debate

Twitter Blue’s implications for the creator economy remain a mixed bag.

On Nov 10, 2022 by Jacob Seitz

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Is the pressure to ‘contentify’ our daily lives taking the fun out of social media?

The urge to 'contentify' my life started to make social media more daunting than enjoyable.

On Oct 25, 2022 by Lateefah Jean-Baptiste

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From American Girl Dolls to lockdown TikTok, nostalgia is moving faster than ever—and fueling online meme culture

Experts unpack how and why nostalgia became such a key influence and driver of online culture.

On Oct 11, 2022 by Charlotte Colombo

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Real estate influencers say TikTok and Instagram are altering the industry

Clients are turning to real estate creators to help them navigate the oft-confusing market.

On Sep 22, 2022 by Andy Hirschfeld

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Pinterest’s invite-only platform Shuffles is Gen Z’s new favorite app

The platform inspires creativity over competition.

On Sep 13, 2022 by Catherine Shuttleworth

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Anti-LGBTQ creators cause a rift in the TikTok puppet community

'When you think of puppets, you think of inclusive, Sesame Street, everybody holds hands and be happy.'

On Aug 18, 2022 by Steven Asarch

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What’s behind the fall of the family vlogging genre?

'YouTube inherently pushes content to the extreme and when children are involved, this can lead to controversy.'

On Jul 5, 2022 by Charlotte Colombo