The Morning GIF: Personifying consumerism

Despite legal threats and drama, the Area 51 desert event is on
The 'raid' was a bust, but the 3-day festival is happening—with or without little green men.

See all Editor's Picks

Here at the Daily Dot, we swap GIF images with each other every morning. Now we’re looping you in. In the Morning GIF, we feature a popular—or just plain cool—GIF we found on Reddit, Canvas, or elsewhere on the Internet.

What does consumerism personified actually look like? This chittering monstrosity from Haydiroket answers the question none of us had thought to ask, and now that you’ve seen it, good luck getting to sleep again any time soon.

It was Nietzsche who said, and Harlan Ellison who clarified (in his classic short story “The Whimper of Whipped Dogs“), that when we cease to worship the old gods, whatever we do worship becomes the new god.

Confronted with this cyclopean monstrosity, all glammed-up appetite, brand names, and grasping, manicured claws, what can we say but “We’re sorry?”

GIF via Haydiroket/Tumblr

Lorraine Murphy

Lorraine Murphy

Lorraine Murphy is an Ottawa-based cybersecurity journalist and founding editor of the Cryptosphere. She has a keen interest in WikiLeaks and web culture, and her bylines have appeared in Salon, Vanity Fair, Serious Eats, and elsewhere.