Solo box office

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‘Solo’ is really struggling at the box office

The lukewarm reviews probably haven't helped.

 

Josh Katzowitz

Parsec

Posted on May 27, 2018   Updated on May 21, 2021, 2:52 pm CDT

With Solo: A Star Wars Story getting lukewarm reviews—it’s also been called a “so-so” flick—the latest film in the four-decade-old franchise isn’t performing so well at the box office.

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According to Exhibitor Relations, the three-day total for Solo is estimated to be $83 million domestically. By Memorial Day on Monday, it’s estimated that it will have taken in $101 million.

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Doesn’t sound too terrible, right?

Well, according to Business Insider, the studio projection, as of last week, was that Solo would earn between $130-$150 million during the Memorial Day weekend.

Consider that Rogue One took in $155 million in its opening weekend in 2016 and that, counting inflation, the second episode of the series, Attack of the Clones, opened at $126.1 million in its first three days in 2002.

One potential issue for the movie was when it was released. Perhaps Memorial Day wasn’t the ideal time.

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But the mediocre reviews probably haven’t helped either.

As the Daily Dot’s Gavia Baker-Whitelaw wrote in her review, “Despite a strong performance from Alden Ehrenreich, Solo feels unnecessary—and I say this as someone who secretly believes there’s no such thing as a bad Star Wars movie. When I rewatch the prequels, with all their terrible dialogue and dubious CGI, I still sense a kernel of genius within. The sweeping mysticism of the Jedi; the creeping tendrils of the Empire’s backstory. With Solo, I see a competently made blockbuster with nothing at its core. The creative infrastructure of Disney and Lucasfilm means we’re still treated to gorgeous costumes, cool aliens, and crowd-pleasing callbacks to earlier canon. Unlike Rogue One—which had its own behind-the-scenes issuesSolo doesn’t light that spark of imagination.”

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The move also seems to be struggling in at least one other country. In China, via the Hollywood Reporter, Solo finished in third place with a $10.1 million opening.

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*First Published: May 27, 2018, 12:36 pm CDT
 

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