With just two weeks until the next installment of one of its biggest series, Bethesda Softworks has released a preorder for a Fallout-themed alcoholic beverage.
The company has partnered with Danish company Carlsberg Breweries’ United Kingdom branch to produce Fallout Beer, with the drink’s bottling themed around the popular game. A 12-pack of the beer is now available to order on Amazon, but it is only slated for release in the U.K. effective Nov. 5.
“This is something of a world first. Adult participation in video gaming is a truly social activity, on a par with cinema and music,” Carlsberg U.K. staff member Bruce Ray told Metro. “We’re proud to work with Bethesda to produce a beer Fallout fans can enjoy.”
On Nov. 10 the company will be releasing Fallout 4—the fifth title in its action role-playing series—on Windows, Xbox One, and Playstation 4. The game’s first trailer and website launched on June 2, with an E3 reveal shortly after on June 14.
https://www.youtube.com/watch?v=GE2BkLqMef4
Since its announcement, preorder numbers are through the roof—with more than 391,000 preorders for the game across the three platforms as of Aug. 15, according to VGCharts.com.
H/T Metro | Photos via Amazon and Bethesda Softworks | Remix by Jacob Wolf