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Perhaps we’ve been spoiled by early previews for movies like Wonder Woman and Justice League, but the run-up to the Aquaman movie has seemed oddly quiet. Fans momentarily got excited for a rumored teaser trailer drop last weekend, but nothing appeared. Director James Wan explained why in a series of tweets.
Hey friends, I usually do my best to avoid internet noises (especially fabricated distractions) but a teaser-trailer going out this weekend was never in the books — despite what some claim. It’s not because of anyone or any nefarious reason holding it back — IT’S ME. (1/3)— James Wan (@creepypuppet) March 25, 2018
I am simply not ready yet to share. This movie is filled to the gills with VFX, and the process is as slow and laborious as a sea-slug! Yes, even shots for the trailers take forever to do, and I refuse to put out anything that might be construed as subpar. (2/3)— James Wan (@creepypuppet) March 25, 2018
Wan says his team is working on special effects for the film, and he’s simply not ready to debut a trailer yet. Much of the movie will likely take place underwater, so the CGI team likely has some heavy lifting to do. But Wan, who previously directed Saw and Furious 7, probably also wants a tightly controlled marketing rollout for the superhero blockbuster that’s due in theaters Dec. 21.
Warner Bros.’s last solo superhero movie, Wonder Woman, debuted to lavish praise from critics and audiences, but Justice League was a dud that underperformed at the box office. With little known about Aquaman’s solo debut, Wan is certainly aware that the first trailer will do a lot to shape public opinion about whether Aquaman is destined to soar like Diana or sink like a rock.
Given the stakes, we’re happy to sit back and let Wan put his best trailer forward when he’s good and ready.
H/T AV Club
Sarah Weber is the former editor of Daily Dot’s Parsec section, where she wrote about geek culture. She previously worked as a reporter and editor at community newspapers in the Midwest and was recognized by the Ohio Associated Press for news reporting.