- Anti-Trump bros Ed and Brian Krassenstein get kicked off Twitter Thursday 8:07 PM
- Amazon is trying to solve pushback on facial recognition software with a web form Thursday 6:56 PM
- T.I. says Nipsey Hussle’s death was ‘like losing Iron Man’ Thursday 6:32 PM
- Facebook banned billions of fake accounts in the first 3 months of this year Thursday 5:49 PM
- Twitch streamer gets banned for drunkenly passing out during broadcast Thursday 5:00 PM
- WikiLeaks’ Julian Assange indicted under Espionage Act Thursday 4:39 PM
- These doctored videos want to make you think Nancy Pelosi is always drunk Thursday 4:02 PM
- A robot could soon be delivering your packages from a self-driving car Thursday 3:29 PM
- Bipartisan anti-robocall bill overwhelmingly passes Senate Thursday 2:40 PM
- Deepfake-style videos can now be made with just a single image Thursday 1:57 PM
- The Lonely Island’s ‘Bash Brothers’ is what Netflix should be doing with short-form comedy Thursday 1:55 PM
- ‘Green dress lady’ proves green screen memes are still going strong Thursday 1:45 PM
- ‘Bowling alley strike screen’ memes are bizarre and wonderful Thursday 12:40 PM
- TikTok star Mohit Mor shot and killed Thursday 12:00 PM
- Stephen A. Smith is baby Thursday 11:43 AM
Here’s what the millennials on Yik Yak have to say about the RNC
‘Michelle Obama wore army pants and flip flops so Melania Trump wore army pants and flip flops.’
All eyes were on Donald Trump Thursday night as he accepted his nomination for president at the Republican National Convention. All eyes, that is, except those quickly skimming reactions and hot takes on social platforms like Twitter and Yik Yak.
Millennials, who this spring overtook baby boomers as the largest voting bloc in the American electorate, have long turned to anonymous messaging apps like Yik Yak to voice their opinions and reactions on current events. This week’s convention in Cleveland proved no exception: 5 percent of all messages on the platform this week were about the RNC, including above-average concentrations from users in Washington, Wyoming, Alabama, Ohio, New Hampshire, Connecticut, and West Virginia.
But contrary to Trump’s “all press is good press” credo, a huge chunk of the electorate isn’t on board with a Trump candidacy.
According to a survey of 4,000 Yik Yak users (of which 98 percent are millennials), only 37 percent of millennials support Trump’s bid for the Oval Office. Furthermore, after his acceptance speech Thursday night, 85 percent of those users said their opinions on the candidate remained unchanged from before the convention.
It’s somewhat better news for other speakers at the RNC, however. Millennials’ approving mentions of Mike Pence are hovering near the 50 percent mark on the platform, especially during his speech on Wednesday.
But naturally, Melania Trump’s speech dominated mentions on Yik Yak, as it did for the rest of the mainstream news cycle. The millennial crowd is particularly attuned to the issue of plagiarism, after years of such lessons being drilled into their heads in school.
That said, Yik Yak’s users also found a few specific pop culture references to make the alleged plagiarism incident even more relatable to a younger generation.
Stay tuned for more Yik Yak insights as the Democrats convene in Philadelphia next week.
Monica Riese now serves as the Daily Dot’s director of production, having previously been the publication’s entertainment editor and assistant managing editor. She is based in Austin, Texas, and formerly contributed to the Austin Chronicle, where her breaking news work was recognized by the Association of Alternative Newsweeklies.