Fake Mario-Luigi kissing photo enrages prominent conservatives

In their never-ending war against the brands being too woke these days, conservatives are bound to have the occasional misfire, as they constantly castigate company after company for not fighting against shifting social norms.

Like today, when a fake Nintendo account made a picture of Mario and Luigi kissing and tweeted it to promote Pride Month.

Not only was it gay, but Mario and Luigi are also brothers, so it was incest gay. A couple of prominent conservatives were livid. (And didn’t realize it wasn’t real.)

seb gorka Seb Gorka/Twitter

Leading the charge was former Trump adviser Seb Gorka, who last month railed against a gay wedding on the kid’s cartoon Arthur. Turning Point USA pundit Ashley StClair also fell for it.

It led to widespread mockery. Because, again, this was not Nintendo, but a parody account.

But with Pride Month lasting until the end of June, expect more contrived outrage at brands, whether they are real or fake.


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David Covucci

David Covucci

David Covucci is the Layer 8 editor at the Daily Dot, covering the intersection of politics and the web. His work has appeared in Vice, the Huffington Post, Jezebel, Gothamist, and other publications. He is particularly interested in hearing any tips you have. Reach out at [email protected]