If the aim of modern television is to continue to captivate an audience long after their show has finished, then it looks like NBC may be on to a winner. With Last Comic Standing, NBC has become the first broadcast network to share exclusive content on Soundcloud.
Having recently returned for its eighth season, the J.B. Smoove-hosted reality television talent show has started posting mashups of the various contestant’s routines, as well as a compilation of the best one-liners. Looking forward, the show will post a collection of the “best bits” weekly following each episode.
And if you think about it, it fits perfectly. With standup comedy being a primarily aural art, the ability to recap the week’s highlights via Soundcloud is handy, as is the site’s commentary platform that allows users to acknowledge their favorite part of a performance.
And best of all? All of this without having to listen to judge Roseanne Barr.
H/T Lost Remote | Illustration by Jason Reed