Kickstarter has stamped its passport and is now operating in the United Kingdom.
The crowdsourced fundraising website went live Wednesday after it announced plans to launch a U.K. version earlier this month. The new site allows British-based clientele to raise money in pounds sterling, and users’ accounts are now located there, thus ending the need to have a U.S.-based bank account.
Kickstarter U.K. won’t be hosted on separate .co.uk domain, rather British projects will be listed side-by-side with other proposals, but in British currency. While U.S. accounts use Amazon Payments, which requires that money be transferred in U.S. dollars, U.K. accounts will be utilizing another third-party payment system.
U.S. visitors can help fund U.K. projects, but a £2 surcharge (roughly $3.20) will be added to each donation.
“I think it’s because it’s the cool factor. Kickstarter was the original – they’re the classic tech start-up. They’re cool young guys who had a great idea,” said British resident Emilie Holmes to BBC News. Holmes is launching—wait for it—a tea business on the U.K. version of Kickstarter.
“Most importantly, I think what the UK sites have missed a trick with is that Kickstarter is very strict on what they accept.”
Since launching in 2009, fledgling artists, video game creators, and clothes designers have seen a success rate of around 40 percent with more than 70,000 projects pitched. If a project meets its funding goal, it receives a 95 percent cut of the cash with the remaining 5 percent goes to the New York-based company.
Kickstarter is monitoring the launch closely and might expand the service to other countries if it’s successful.
Image via Good & Proper/Kickstarter