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Photo via Alex Thomson/Flickr (CC BY SA 2.0)

New voice commands for Amazon Echo let you order Domino’s pizza during the Super Bowl

Alexa will do everything but tip for you.


AJ Dellinger


Posted on Feb 3, 2016   Updated on May 27, 2021, 6:45 am CDT

There’s no better excuse to buy a pizza than the Super Bowl and if you’re the proud(ish) owner of an Amazon Echo, getting a pie will be as simple as saying the words.

Domino’s and Amazon have teamed up to add ordering functionality to Amazon’s dainty little digital personal assistant. The feature, available through voice-controlled AI Alexa on the Amazon Echo, will allow hungry football fans to place an order and track the progress of their pizza.

The process for ordering isn’t quite as simple as just shouting out the toppings you want and waiting for them to arrive; customers will have to go into the Amazon Alexa app and enable the “Domino’s skill” so they can link their account to their Domino’s “Pizza Profile.” 

Tracking an order just requires the phone number associated with the order, which theoretically could be exploited to see if other people have orders they’re waiting to arrive, like a pizza-obsessed NSA.

The Echo is the eighth platform Domino’s has extended its ordering capabilities to, according to the company. In 2014 the company launched an app for 3D pizza orders, followed shortly by its own voice-activated app for placing an order. Domino’s has also offered the ability to order pizza via emoji.

H/T Gizmodo | Photo via Alex Thomson/Flickr (CC BY SA 2.0)

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*First Published: Feb 3, 2016, 6:17 pm CST