BTW Chance the Rapper
made a music video for the age of surprise uploads to Apple Music
. Fittingly, it's shot entirely via iPhone
and requires mobile viewers to turn their phone orientation on portrait mode to properly watch it.
The clip—for Coloring Book standout "How Great"—features Jay Electronica, Francis and the Lights, and Chance's cousin Nicole.
It's an interesting choice for a single—the song is an internet rap nerd's delight that boasts a long, church-choir intro, then back-to-back performances from Chance and a blog-favorite, 40-year-old rapper who is notorious for releasing about one song per year.