It doesn't matter what it tastes like, so long as it goes viral.
The Internet is in love with Pumpkin Spice Lattes and the new Olive Garden pasta pass. Has digital culture bred the rise of food cults?
This is why Apple needs you to believe the hype.
It's on purpose.
Everything you've heard about Starbucks' "revolutionary" college tuition program is a lie.
Make that a grande education, with whipped cream on top.