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Watch porn, save the world

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Come for a good time, stay for the altruism.

That’s the plan for a free porn site called Come4.org, which is filled with user-generated content and would donate money to various charities based on the videos you watch. The Milan-based not-for-profit, which is still looking for funding, bills itself as “porn with a heart.”

In a video pitch, founders Marco Annoni and Riccardo Zilli, call the idea “revolutionary.”

“We are aware that around the world many suffer because they lack the resources necessary from food, water, medicine, and housing,” reasoned Zilli in the video. “At the same time, we have noted the exponential growth of online pornography.”

They said the purpose of Come4 is to “rethink pornography with ethics” and to launch a “new sexual revolution.”

At the proposed site, users would create profiles, join groups depending on their sexual interests, then upload, watch, and share user-produced videos for free. That might sound a lot like other sites you frequent, but as the founders note, users must link their videos to not-for-profit causes.

To garner money to donate, Come4 will contain advertisements and will ask for donations from users. That funding will then be re-invested into the ethical causes.

But Come4 isn’t close to completion just yet; it’s still looking for donations on a Kickstarter-like site, called Ulue. It hit about 45 percent of of its $13,000 goal with 22 days left in its fundraising period. The money will be used to pay developers, create a site, and purchase servers to handle “multiple” video streams.

Photo via riccardo zilli/YouTube