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"Kreayshawn: The Game" turns "Gucci Gucci" hit into timewasting fun

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Kreayshawn x Super Mario Brothers + basic bitches = a formula for the world’s greatest video game.

Yes, rapper-artist-muse Kreayshawn, who catapulted to fame following her YouTube hit “Gucci Gucci,” has her own video game—created by a fan.

In “Kreayshawn: The Game,” a floppy-bowed Kreayshawn bops around four different levels (the pier, the mall, the club and the beach) firing pink firebombs of “swag” at Gucci-toting “basic bitches”—both references to the catchy lyrics of “Gucci Gucci,” which mocks slavish consumers of luxury brands and brags of the “swag” coming out of Kreayshawn’s ovaries.

The controls, while clunky, are simple: You can shoot or jump. Bumping into a basic bitch or falling down a hole costs one of three lives. You don’t accumulate points; the goal is simply to complete a level.

Beth Maher, the video game’s creator, created the game in a workshop to encourage women to create video games. The game is built on Stencyl, a Flash-based video game template. It took her a month to the build the game.

Maher may be on to a fundamental swag-shooting urge among Kreayshawn’s fan base. After the performer herself endorsed the game on Tumblr, she garnered 1,490 responses.