google domains
In two weeks new top-level domain names, similar to .com and .org, will be unveiled.

If Google has its way, you can soon log on to youtube.youtube and the universe won’t explode.

The search giant revealed Thursday that they applied with the Internet Corporation for Assigned Names and Numbers (ICANN) to control new top-level domains like .google, .docs, .youtube, and .lol.

In a company blog post, Google said they applied for the new domains for a “good experience for web users and site owners.” The company also applied for 46 other domains but those have not yet been revealed.

On June 13, ICANN will unveil the new domains along with their purchasers. More than 1,300 companies have applied to control domains like .rugby, .music, and .website.  There is concern that the Internet could run out of domain names so ICANN has been pressured to create new domain names, which it agreed to do in a 2008 decision.

ICANN is a nonprofit, private organization based in California that oversees domain registration. It was established in 1998 with assistance from the United States government to thwart an attempt by the United Nations to oversee the Internet.

An application to apply for each domain name carries a $185,000 fee, according to Ad Age. With that hefty of a price, we might have to shelve our plans to purchase the .callmemaybe domain.

Photo by brionv

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